12 Best And Most Popular WooCommerce Plugins 2024

Looking to improve your online store? You’ve come to the right place! In this post, I will share with you the most popular and effective WooCommerce plugins that you can use to enhance your online store’s functionality and provide your customers with a better user experience.

WooCommerce is a powerful e-commerce platform that allows you to easily create and manage your online store. With the right plugins, you can take your store to the next level and increase sales.

Before diving into the exciting world of the best and most popular WooCommerce plugins, Let’s understand about WooCommerce.

What is WooCommerce, and Why Should I Use It?

WooCommerce is an open-source plugin that can transform your WordPress site into a fully functional e-commerce platform, enabling you to sell digital downloads and physical goods effortlessly.

WooCommerce, also known as the WordPress e-commerce plugin, enables users to create their online stores with just a few clicks.

Launched in 2011, this plugin quickly gained popularity among e-commerce enthusiasts. In 2015, Automattic, the parent company of WordPress, acquired both WooCommerce and WooThemes plugins.

WooCommerce Benefits

1. Excellent Versatility

One reason for WooCommerce’s popularity is its versatility in selling various products, from physical items like couches to downloadable products like novels. It also supports external products, such as Amazon affiliates, and invites to webinars.

Furthermore, its scalability caters to businesses of any size, guaranteeing a successful setup without worrying about surpassing the plugin’s capabilities.

2. A Highly Engaging Community

There are around 6.3 million WooCommerce websites currently active. Users are spread across various forums, sharing successful configuration tips and guides.

The substantial user base guarantees WooCommerce’s longevity, ensuring its relevance as long as it’s in use.

3. Infinite Customization Possibilities

WooCommerce enables you to build a store tailored to your product offerings. It offers a vast array of free plugins on the WordPress Plugin Directory, with paid options available on WooCommerce.com.

The selection of themes is equally impressive. If you can’t find a perfect fit, you can choose one that comes close and customize every section from the header to the smallest detail.

A major advantage is that you don’t need to be highly tech-savvy, as the WooCommerce wizard allows you to make adjustments without CSS or HTML knowledge.

4. Enhanced Security

This being an online platform, you must have secure gateways to ensure your customers’ credentials are not compromised. WooCommerce offers secure payment options such as PayPal and Stripe.

The platform is very popular, making it a prime target for hackers every day. Developers consistently update it to fend off cyber attacks. Unfortunately, the plugin lacks backups to recover data if an attack succeeds.

You can implement a backup system that securely stores data in encrypted form to safeguard your customers’ privacy.

WooCommerce also enables you to integrate a security plugin that conducts regular scans on your site for malware, providing an additional layer of defense against hackers.

Purpose of WooCommerce

WooCommerce is a versatile open-source software solution designed for WordPress websites. It is widely utilized for establishing online e-commerce stores. This software enables users to transform their standard website into a comprehensive online store with essential e-commerce functionalities.

What does the WooCommerce plugin do?

WooCommerce is a plugin for WordPress that simplifies creating and managing an online store. It offers flexible features such as inventory and tax management, secure payments, and shipping integration.

Key points should be kept in mind while selecting WooCommerce plugins:

Best And Most Popular WooCommerce Plugins

1. Woocommerce Google Analytics Integration


Rating: 4 out of 5.

This awesome plugin creates a seamless connection between Google Analytics and the WooCommerce plugin. With this handy tool, you can easily connect referrals to purchases and include transaction details in your Google Analytics reports.

Plus, it’s super versatile and supports global site tags, Universal Analytics, eCommerce, and enhanced ecommerce event tracking. Get ready to level up your analytics game with this plugin!

  • Seamless Connection: Effortlessly link your WooCommerce store with Google Analytics for comprehensive data tracking.
  • Valuable Insights: Gain valuable information on website traffic, customer behavior, and sales performance.
  • Metric Tracking: Monitor essential metrics such as conversion rates, revenue, and popular products for informed decision-making.
  • Data-Driven Decisions: Utilize the collected data to make strategic decisions that drive business growth.
  • Enhanced Performance Analysis: Say goodbye to guesswork and hello to a more precise analysis of your online store’s performance.

2. YITH Woocommerce subscription


Rating: 5 out of 5.

Have you heard about YITH WooCommerce Subscription? It’s the perfect solution for selling products or services with a subscription plan on your e-commerce site. With this plugin, you can easily manage recurring payments and keep your customers coming back for more.

Selling products on a subscription basis is a great way to ensure a steady stream of income and track your growth month by month. It’s no wonder that this business model has become so popular in recent years. Whether it’s software, training courses, magazines, or even access to a library of resources, subscriptions are everywhere.

From gyms to video games to consulting services, the subscription model works for various products and services. So if you’re looking to increase customer loyalty and boost your sales, YITH WooCommerce Subscription is the way to go. Give it a try, and watch your business thrive!

  • Subscription Plans for Various Product Types: Create subscription plans for simple, virtual, or downloadable products to offer customers a hassle-free way to access your offerings.
  • Flexible Recurring Payment Options: Choose from daily, weekly, monthly, yearly, or custom recurring payment types to suit your business needs and customer preferences.
  • Varied Subscription Plans with Variations: Enable variations for subscription-based products to offer different plans and pricing options, catering to diverse customer needs.
  • Automatic Payments via PayPal: Allow customers to be charged automatically for their subscriptions when selecting the PayPal payment method for added convenience.
  • Convenient Subscription Management: Customers can easily access and manage their subscription information on their personalized “My Account” page for a seamless user experience.

3. TH Product Compare Pro


Rating: 5 out of 5.

Have you checked out the Product Compare plugin yet? It’s a fantastic tool that lets you create dynamic product comparison tables right in your WooCommerce store. Not only does it make it easy for customers to compare products, but it also boosts engagement and conversion rates.

With this plugin, your customers can compare various products based on key features like images, titles, ratings, prices, and more. You can customize the comparison table to include the fields that matter most to your customers, such as availability and SKU numbers. Plus, you can add a handy “Compare” button or link to your products for easy access.

The best part? This plugin is fully compatible with WooCommerce, responsive on all devices, and super user-friendly. Say goodbye to decision-making dilemmas and hello to a seamless shopping experience for your customers!

  • Compare Products Easily– Integrate a convenient “Compare” button or link with text to help customers make informed purchase decisions.
  • Enhanced Compare– Include the number of products that can be compared in the comparison table for a comprehensive shopping experience.
  • Detailed Product Display– Showcase essential product details such as image, title, rating, price, add-to-cart option, description, availability, and SKU for a complete overview.
  • Seamless Comparison Experience– Display the “Compare” button on product single pages, shop pages, and archive pages for quick and easy access to the comparison feature.
  • Effortless Product Search – Enable users to search for products directly from the footer bar and seamlessly add them to the comparison table for a streamlined shopping journey.

4. YITH Woocommerce Wishlist


Rating: 4 out of 5.

YITH WooCommerce Wishlist is a plugin for WordPress that allows users to create and manage wishlists on their WooCommerce store. With this plugin, customers can save products they are interested in and come back to them later, making it easier for them to keep track of items they want to purchase.

The plugin also allows users to share their wishlists with others via email or social media, making it a great tool for gift giving or creating curated lists of products. Additionally, store owners can track wishlist activity and use this data to better understand their customers’ preferences and behavior.

Overall, YITH WooCommerce Wishlist is a useful tool for both customers and store owners, helping to improve the shopping experience and drive sales on WooCommerce websites.

  • View and Manage Wishlists: View wishlists created by logged-in customers, Manage wishlists by renaming, deleting, adding, or removing items, Search and view registered wishlists with ease
  • Promotional Opportunities: Send promotional emails to users who add specific products to their wishlist, Offer an ‘Ask for an estimate’ button for customers to request quotes based on wishlist contents, Include optional notes with quote requests for a personalized touch
  • User-Friendly Functionality: Create multiple wishlists tailored to preferences, Set visibility options for each wishlist (public, private, shared), Enable/disable wishlist features for unlogged users, Prompt unlogged users to log in for full wishlist functionality
  • Enhanced Shopping Experience: Adjust item quantities within wishlists, Showcase multiple ‘Add to Cart’ buttons for quick actions, Display product price variations in an Amazon-style format, Move items between wishlists and rearrange products with the drag-and-drop feature
  • Customizable Design: Choose from modern and beautiful layouts for wishlist pages and tables, Provide customers with widgets for easy wishlist access

5. WooCommerce Multilingual And Multicurrency With WPML


Rating: 4 out of 5.

Ready to take your store global? Well, look no further – we’ve got the ultimate plugin that’s your ticket to international selling success! This magic tool has got all the bells and whistles to make it a breeze for you.

Whether you’re running a cozy corner shop or a bustling online empire, this plugin makes setting up and managing products in multiple currencies a walk in the park. Size of your store or team? No worries! It’s like having your own international sales assistant.

And guess what? If you’re feeling extra fancy, you can supercharge your global game by grabbing WPML. It’s like adding a language wizard to your team – translating your entire store and helping you connect with customers from all corners of the world. So, wave goodbye to borders and say hello to a world of new opportunities!

  • Multiple Currencies: You can set up multiple currencies to display based on your customer’s location. This way, they can shop in their preferred currency hassle-free.
  • Currency Switchers: Add currency switchers to your site, allowing customers to easily switch between different currencies while browsing your products.
  • Currency Formatting: Customize and format your currencies to make them visually appealing and easy to read.
  • Custom Pricing: Set custom prices and shipping rates in secondary currencies to provide accurate pricing for international customers.
  • WPML Integration: By adding WPML to your site, you can make your store multilingual and unlock even more multicurrency features.

6. YITH WooCommerce Affiliates


Rating: 4.5 out of 5.

YITH WooCommerce Affiliates is a fantastic tool that lets you kickstart a successful affiliate campaign for your online shop. Imagine teaming up with customers, bloggers, and influencers to drive more traffic to your store and attract new customers, ultimately boosting your revenue.

By using this plugin, you can easily collaborate with others and ask them to promote your shop through blog articles, social media posts, and more. It’s a win-win situation you benefit from quality leads, increased traffic, and more sales, while your affiliates earn a commission on the sales they generate.

With YITH WooCommerce Affiliate, setting up your own affiliate program is a breeze. The free version provides everything you need to manage affiliates, track commissions, and monitor important stats like visits, conversion rates, and more. It’s a great way to grow your business with the help of others.

  • Customizable Registration Form: Tailor the affiliate registration form by enabling/disabling fields like Name, Surname, E-mail, and password. You can also choose which fields are mandatory for affiliates to fill out.
  • Seamless Registration: Integrate the affiliate registration form seamlessly into the default WooCommerce registration form on the user’s My Account page for a streamlined experience.
  • Custom Registration Pages: Use the affiliate registration form shortcode to create personalized registration pages for your affiliates, making it easy for them to sign up.
  • Affiliate Management: Have the flexibility to reject or ban affiliates with the option to provide a message explaining the reason behind the decision.
  • Referral Tracking: Capture the referrer ID via query string during a user’s purchase to track referrals accurately.

7. TH Variation Swatches Pro


Rating: 4.5 out of 5.

The Image Variation Swatch is ideal for individuals looking to showcase their products extensively through images, going beyond just color swatches. This option is highly effective in capturing customer interest and driving conversions when displaying product variations through images.

The Image Variation Swatch is a versatile tool designed for individuals who aim to present their products in a detailed and visually appealing manner, surpassing the limitations of traditional color swatches. This innovative feature proves to be exceptionally beneficial in captivating customer attention and enhancing conversion rates by showcasing product variations through vivid and engaging images.

  • Super Fast Loading – Experience lightning-fast loading times for a seamless user experience.
  • Color, Image and Button Variation Swatch – Enhance your product display with visually appealing swatches for color, image, and button variations.
  • Tooltip on Variation Swatches – Provide additional information with tooltips on variation swatches for a more informative shopping experience.
  • Rounded & Squared Shape Style – Choose between rounded or squared shape styles to match your product aesthetics.
  • Attribute Behaviour (Blur/Hide) – Customize how attributes behave with options to blur or hide them based on your preferences.

8. ThemeHunk MegaMenu


Rating: 4.5 out of 5.

The ThemeHunk MegaMenu features a user-friendly drag-and-drop menu builder that allows you to easily create unlimited rows and columns within each row. Customize the styling of both regular menus and individual mega menus with options to add background images and colors separately for each menu item.

The ThemeHunk MegaMenu offers a convenient drag-and-drop menu builder that empowers users to effortlessly craft intricate menu structures with unlimited rows and columns within each row. This intuitive tool provides the flexibility to personalize the appearance of both regular menus and mega menus, enabling users to fine-tune the styling by incorporating background images and colors for each menu item individually.

With this level of customization, users can create visually stunning and highly functional navigation menus that enhance user experience and elevate the overall aesthetics of their website.

  • Drag and Drop Menu Builder – Easily create and customize your menu layout, Arrange items with a simple drag and drop interface
  • Styling Options for Default Menu – Choose from various color schemes and fonts Customize the size and spacing of menu items
  • Styling Options for Megamenu – Add background images and gradients, Adjust padding and border styles for a unique look
  • Support for Various Content Types – Include pages, posts, widgets, products, text, and custom links in your mega menu, Display a wide range of content in a structured and organized manner
  • Unlimited Row and Column Builder – Create complex menu structures with multiple rows and columns, Build a dynamic and visually appealing megamenu with endless customization options

9. Th All-in-one Woo Cart


Rating: 4.5 out of 5.

The All-In-One Woo Cart plugin is an ideal solution for showcasing your Cart on your website and enhancing the shopping experience for your customers. This plugin adds a Floating Cart feature to your website, allowing customers to easily update or remove products from their cart without the need to constantly reload the page.

The All-In-One Woo Cart plugin serves as a comprehensive solution for businesses looking to optimize their online shopping experience and streamline the checkout process for customers. By integrating this plugin, website owners can effectively present their Cart in a visually appealing manner, thereby enhancing the overall shopping experience. One of the standout features of this plugin is the addition of a Floating Cart, a convenient tool that enables customers to effortlessly manage their shopping carts without the hassle of constantly reloading the page.

With this functionality, users can easily update or remove products from their carts, providing a seamless and user-friendly shopping experience that encourages increased conversions and customer satisfaction.

  • Cart Integration Using Shortcode – Easily add a shopping cart to your website using a shortcodeQuickly integrate the cart functionality without any coding
  • Cart Integration Using PHP code – Advanced users can integrate the cart using PHP code for more customization options, Have full control over the cart functionality with PHP integration
  • Slide Right Cart Open Style – Enable a stylish slide right animation when opening the cart, Enhance user experience with a modern and visually appealing cart display
  • Hide Cart from Pages – Choose specific pages where you want to hide the cart, Maintain a clean and clutter-free layout on selected pages
  • Auto Open with Ajax – Automatically open the cart using Ajax for a seamless shopping experience, Improve user interaction with quick and smooth cart loading

10. TH Advance Search Pro


Rating: 4.5 out of 5.

The TH Advance Product Search plugin is a robust AJAX-based search tool that provides results for Products, Posts, and Pages. Specifically designed for WooCommerce, this plugin enhances the search experience for users.

The TH Advance Product Search plugin stands out as a powerful and efficient AJAX-based search tool that goes beyond traditional search capabilities by delivering comprehensive results for not just Products, but also Posts and Pages. Tailored specifically for WooCommerce, this plugin is meticulously crafted to elevate the search experience for users navigating through an online store.

By harnessing the advanced features of this plugin, users can expect a seamless and intuitive search process that yields accurate and relevant results across various content types, ultimately enhancing user engagement and facilitating quicker and more efficient browsing and shopping experiences.

  • Quick and Fast Search – Instantly find what you’re looking for with a quick and efficient search feature, Speed up the search process for users with fast results
  • Fully Responsive & Mobile Friendly – Ensure a seamless search experience on all devices, including mobile phones and tablets, Optimize the search functionality for a user-friendly experience on any screen size
  • Search WooCommerce products – Easily search and find WooCommerce products with the integrated search feature, Quickly locate specific products within your WooCommerce store
  • Search Analytics Support – Gain insights into user search behavior with analytics support, Track and analyze search trends to improve user experience and product visibility
  • WooCommerce compatible – Specifically designed for WooCommerce product search, making it easy to find products, Search through all website pages and post content, including titles, descriptions, and categories

11. PDF Invoices & Packing Slips for WooCommerce


Rating: 4.5 out of 5.

With this WooCommerce extension, you can easily include a PDF or UBL invoice in the order confirmation emails that are sent to your customers. It comes with a standard template, but you also have the option to customize or create your own templates. Additionally, you can download or print invoices and packing slips directly from the WooCommerce order admin panel.

This WooCommerce extension offers a convenient solution for seamlessly integrating PDF or UBL invoices into the order confirmation emails sent to customers. While the extension provides a standard template for these invoices, users also have the flexibility to personalize and design their own templates to align with their brand identity.

Moreover, this extension simplifies the process of managing invoices and packing slips by enabling users to easily download or print them directly from the WooCommerce order admin panel. This feature not only enhances the professionalism of the order confirmation process but also streamlines the administrative tasks associated with order fulfillment, ultimately contributing to a more efficient and organized e-commerce operation.

  • Automatically attach invoice PDF or UBL to WooCommerce emails of your choice: This feature allows you to easily include invoice PDF or UBL files in the emails sent out by WooCommerce for specific orders.
  • Download the PDF or UBL Invoice / PDF Packing Slip from the order admin page: You can conveniently access and save the invoice or packing slip in PDF or UBL format directly from the order admin page.
  • Generate PDF invoices/packings slips in bulk: Save time by creating multiple PDF invoices or packing slips at once with this bulk generation feature.
  • Fully customizable HTML/CSS invoice templates: Customize the look and feel of your invoices with HTML/CSS templates to match your brand or style preferences.
  • Download invoices from the My Account page: Customers can easily download their invoices from their My Account page for their records or reference.

12. YITH WooCommerce Compare


Rating: 4.5 out of 5.

The YITH WooCommerce Compare plugin is a valuable addition to the WooCommerce plugin, enabling your customers to easily compare various products from your store. This extension creates a comprehensive table where all selected products are displayed, allowing users to easily identify differences between them. Product features can be customized using WooCommerce attributes in the product settings.

Additionally, a convenient widget can be added to display the list of products that users have added for comparison, providing easy management options. Furthermore, you have the flexibility to customize the appearance of the comparison table to match your store’s style by editing the provided template.

  • Compare products side by side – YITH WooCommerce Compare plugin allows customers to compare products side by side, helping them make informed purchasing decisions.
  • Add products to comparison list – Easily add products to the comparison list with just a few clicks, making it convenient for customers to compare different options.
  • Customize comparison table – Customize the comparison table to match your store’s design and layout, creating a seamless and visually appealing comparison experience for customers.
  • View detailed product information – Customers can view detailed product information directly in the comparison table, making it easy to compare features, prices, and other relevant details.
  • Easily remove products from comparison list – Provide users with the option to effortlessly remove products from the comparison list, ensuring a smooth browsing experience.


Q: What are WooCommerce plugins?

A: WooCommerce plugins are add-ons or extensions that enhance the functionality of your WooCommerce-powered online store. They can add features, improve performance, or integrate with other services.

Q: What are some must-have WooCommerce plugins?

A: Some essential WooCommerce plugins include those for payment gateways, SEO optimization, security, and email marketing.

Q: Can I enhance product variations with WooCommerce plugins?

A: Yes, plugins like WooCommerce Variation Swatches and Photos allow you to display product variations in a more user-friendly manner.

Q: How can I improve the speed and performance of my WooCommerce store with plugins?

A: Plugins like WP Rocket and W3 Total Cache can help optimize your site’s performance by caching content and minimizing load times.


These WooCommerce plugins represent the best and most popular options available for enhancing your online store. Whether you’re looking to improve the user experience, boost sales, manage your inventory more efficiently, or streamline your marketing efforts, these plugins offer a wide range of features and functionalities to help you achieve your goals.

From payment gateways to SEO tools, these plugins can help take your WooCommerce store to the next level and ensure a seamless shopping experience for your customers.

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